A thoughtful piece by

Bill George on what was at stake with the recent hostile takeover attempt of Unilever by 3G. Why did Unilever reject and resist the bid so fiercely? Because it’s a purpose-driven company that truly believes it is in business to deliver sustainability and value to customers. 3G’s focus on short-term earnings potential would destroy Unilever for profit and no social gain. Now Unilever is shoring up its balance sheet and portfolio to better protect itself.

Photo: The Neoclassical Art Deco style building of Unilever next to the Thames